Fractional Life
Fractional Life is the world’s leading web portal for the fractional ownership and asset-sharing lifestyle concept. Founded by Piers Brown four years ago, the company shares the experience of being fractional industry pioneers in Europe with RCI’s luxury leisure property exchange product, The Registry Collection Programme.
Fractional ownership is generating huge amounts of interest now in Europe as consumers are becoming increasingly aware of its many benefits over whole ownership. The Fractional Life website is a virtual marketplace offering reliable and authoritative information on the widest range of services and products from many of the world's top brands. The brand is 100% committed to growing the fractional marketplace in the US, UK and Europe and worldwide.
Its website achieved a total of 1,309,283 web hits for the month of September 2009 or an average of 43,643 a day, which is a record since the website was launched in December 2006. Fractionallife.com ranks first in 14 countries, including the UK and Spain, in Google’s natural ‘fractional ownership’ and ‘fractional property’ keyword searches. This result is evidence that Fractional Life is one of the most popular reference tools for consumers looking to find out more about the growing lifestyle trend of fractional ownership.
The Registry Collection and RCI have been associates of Fractional Life since its launch, sponsoring both its website and the annual consumer and industry events it now organises. The Registry Collection recognises that Fractional Life has been a powerful driver in raising the profile of the fractional product, as well as its own brand and services, and that of its affiliated developers, in the market and has been instrumental in the growth of the industry in Europe
Its website achieved a total of 1,419,282 web hits for the month of February 2010 or an average of 50,689 a day.
